Q4 2020 Performance of Unicorn Games on Android in France

As the year 2020 came to a close, the world of Unicorn-themed games on Android devices saw varied performances across the board in France. Sensor Tower's data provides insight into the trends of these popular applications, revealing how they fared in the fourth quarter.

Kpopsies - Hatch Baby Unicorns, published by TutoTOONS, experienced a significant surge in downloads, peaking at over 20K during the first week of November before gradually declining towards the end of December. The game reached a high in weekly active users with over 45K in early November, but this figure also saw a decrease, stabilizing around 25K active users by the year's end. Revenue had a peak of $24 in late November, followed by a dip to zero in early December, but it recovered to $15 by the end of the month.

Another TutoTOONS title, My Baby Unicorn - Pony Care, showcased a more consistent performance with downloads hovering between 4K and 7K throughout the quarter. The number of weekly active users remained fairly steady, with a peak of around 19K in late November. Revenue for this application fluctuated, with notable dips and a complete drop to zero in late November, but it managed to climb back up to $8 by the final week of December.

SOCEM's Unicorn Dash: Fun Runner 2 saw its revenue reaching $61 in the third week of December, marking its best performance for the quarter. Downloads for the game were at their highest in mid-October at nearly 3K, while weekly active users reached a high of over 3K in late October before settling to around 2.5K by the close of 2020.

Unicorn Run: Horse Dash Games, also from SOCEM, did not generate revenue during the quarter but showed a notable spike in downloads to over 3.5K in early November. The game's active users mirrored this trend with a peak of 3.7K in the same week, but both metrics experienced a downward trend, concluding the year with approximately 1.4K downloads and 2.1K active users.

Lastly, My Little Pony: Harmony Quest by Budge Studios generated the highest revenue among the group, with a peak of $164 in the third week of November. The game's downloads reached a high in the last two weeks of December, with over 1K new installs. Weekly active users saw a steady increase throughout the quarter, ending with nearly 1.6K users in the final week.

For more insights and detailed analytics, Sensor Tower offers in-depth data on app performance across various platforms and regions.